Big data is one of the pillars of our increasingly digital future. This is a prediction so rooted in present day facts that it’s virtually indisputable barring some sort of major social or planetary catastrophe. The simple reason why is this: As our lives, economic activity, personal habits and social fabric become ever more digitized, […]

In today’s society, few things define us more than the brands we consume. Especially in younger generations, identities are built in relation to important brands. The result is that companies compete not only in sales but also in recognition, that is constructed through the association of their brands to a series of values. The following […]

Madrid, 12 June 2019. – Tinsa, the leading group in real estate data valuation and services in Europe and Latin America, has formalized the purchase of 100% of DataCentric, a Spanish company specialized in the field of Big Data, Geo-marketing and digital solutions for decision making. The agreement reinforces Tinsa’s digital and innovation profile, where […]

In case of yes, having access to a database with companies and businesses located in industrial parks can be a winning competitive advantage. DataCentric has developed the Industrial Park Database for Spain. It covers the 4,045 existing industrial parks and a total of 220,000 companies and businesses with an industrial and manufacturing profile. The Industrial […]

Although at first, an E-commerce can sell and deliver their product almost unlimitedly, consumers location is the most important factor in order to increase their sales. This is the main conclusion of the study  published by MIT Sloan Management Review, “What Matters Most in Internet Retailing”. What are the reasons? 1) Its potential depends on […]