Telecommunications
    Use cases and applications:

    computación en la nube para ciudad inteligente

    Identifies potential areas

    Analyze your geographic coverage and identify business opportunities
    • Mapping of areas of influence and analysis of geographic coverage of Fiber/5G services
    • Generation of an FTTH database to identify the presence of the competition and prioritize roll-out
    • Detection of areas of interest for rolling out fiber optics and establish a propensity scoring system
    • Analysis of the competition’s fiber optic network

    Generate leads and optimize your client portfolio

    Obtain data from registrations with high contracting potential and identify growth and retention strategies by qualifying your registrations* with new data and with predictive models and analysis of indicators
    • Multi-channel lists pool for generating leads with high contracting potential
    • B2C database enrichment with up to more than 3,200 variables (such as purchasing level or expenses by category in the home...) to improve the efficiency of commercial campaigns
    • Detection of family units for cross selling
    • B2B database supply with telco sector specific data such as companies digital maturity index in order to find new business opportunities
    • Review and diagnosis of predictive models and analysis of main indicators ARPU, Churn and MOU.
    *Possibility of integration with CRMs/ERPs/CDPs through approved connectors (SalesForce) and APIs

    Improvement of online contracting processes

    Data enrichment in admission and onboarding processes to shorten the process and verify data:
    • Validates identification data (DNI/NIF/NIE) to verify the consistency and validity of the data that a person enters into a system
    • Enrich customer, potential, and business data without the need to ask for it. Discover the potential of each lead and offer customized attention and services
    • Cleaning, normalization and data validation: Names, Addresses, emails and Telephones